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Maximizing Your Website’s Potential: The Power of Integrations

By connecting your tools and systems, you can eliminate manual data entry, reduce errors, and automate processes, freeing up time for more important tasks
Alberto Dorta
24 Mar 2023

    What is a website integration?

    In tech terms, an integration refers to the process of connecting or linking different software applications, databases, or systems with a website to achieve a seamless flow of data and functionality.

    Manually transferring data from one place to another has become outdated and ineffective. The goal is to get rid of the “monkey work”, and spend more time and profit to focus on what we do best.

    By integrating different software applications and systems, businesses can create a more connected and cohesive digital ecosystem that supports their operations and objectives.

    Examples of integrations

    The specific goals of website integration can vary depending on the root of the problem or the needs of the business. It can encompass a wide range of tasks, including administrative assistance, bookkeeping, and data collection such as measuring and documenting tasks related to crafts. Here are some examples of website integrations:

    • Payment gateways: Implement different payment gateways transaction process works smoothly, such as Stripe, Google Pay, Apple Pay, PayPal and many more in your online store. Ensure your transaction process works smoothly and secure for your customers.
    • Webshop – ERP system: Let’s say you own an E-commerce website built in Woocommerce or Shopify, and you would like to capture your customer data, adjust your product stock, or automatically register orders into Navision or e-conomic. I will make these systems talk to each other so you don’t need to manually synchronize them.
    • G-Suite(Google Workspace): Can we really live without Google? G.Suite offers a suite of cloud-based productivity and collaboration tools, including Google Docs, Sheets, Slides Google Drive, Gmail… etc. These tools allow team members to work together in real-time, making it easier to collaborate on projects and share ideas.
    • Marketing tools’ automation: Every time one of your visitors fills out a contact form, registers as a member, buys a product or a service, that data will be recorded in your website. By integrating this data into other systems, you can avoid the need for manual copying and pasting. For instance, your contact forms can be directly added to your CRM system, your member registrations can be automatically added to your Mail-Chimp list, and your event bookings can be sent straight to your event management system.

    If you have the feeling that one of your process needs to be optimized or two of your systems need to be integrated, don’t hesitate to get in touch. I will help you find a solution!


    Rather than having your website as an isolated system that doesn’t chat to anything else, it can make friends. Make it connect with other key systems to save time, increase the overall efficiency, reduce human errors and many other benefits.

    Technology Web