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Kurhotel Skodsborg

Kurhotel Skodsborg is a distinguished luxury hotel with a rich history dating back to 1898, blending historical charm with modern wellness. It embraces its holistic health legacy through extensive spa and fitness facilities, offering treatments, thermal baths, and personalized fitness programs.
Alberto Dorta
31 Oct 2024
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    The Challenge

    Kurhotel Skodsborg approached us with the task of developing a new website that could seamlessly integrate their rich heritage with modern techniques. Among their requests, we encountered several challenges that required innovative solutions and meticulous planning:

    1. Multilevel Dynamic Navigation: One of the primary challenges was creating a robust, multilevel dynamic navigation system. This involved displaying the appropriate level of depth to users depending on whether they were on a parent page or a child page.
    2. Integration of External Systems: Kurhotel Skodsborg’s worked with several tool on their previous platform, such as booking system (Mews), a chat that provides real-time customer support and their career site, built on HR-ON. All of these needed to be smoothly integrated into their new site.
    3. Video Optimization: Videos play a significant role in showcasing the hotel’s ambiance and services. However, optimizing these videos for performance without compromising quality required a very specific solution.

    Approach

    The design for the website was provided by the creative agency Ajukreizi, and we were responsible for implementing it using WordPress by developing a custom WordPress theme. To ensure that Kurhotel Skodsborg could manage their content efficiently, we built strong relationships between pages, posts, and custom post types, and developed custom blocks using Advanced Custom Fields Pro (ACF) that enabled the hotel staff to build pages in a modular way.

    Technical Details

    • Using Advanced Custom Fields (ACF) Pro, we developed custom blocks that enabled the hotel staff to build pages in a modular way.
    • Considering the importance of page speed for SEO, we utilized modern JavaScript techniques to call the WordPress API and render content asynchronously. This approach significantly improved the website’s load times, enhancing both user experience and search engine rankings.
    • We used Vimeo as the hosting provider for videos, since it offers a CDN and reduce the server load. Additionally, we developed a custom script that initially loads a Vimeo thumbnail and only starts playing the video when it’s fully ready. This approach significantly improved page load times and ensured a smooth viewing experience for users.
    • To integrate Kurhotel Skodsborg’s external tools, we embedded iframes, imported the necessary scripts, and triggered the systems using JavaScript.

    Results

    Overall, the new website not only met the hotel’s operational needs but also strengthened its online presence, improved SEO performance, and received positive feedback from both guests and staff. By overcoming the challenges and leveraging modern web development techniques, we delivered a website that stands as a testament to Kurhotel Skodsborg’s prestige and dedication to wellness.

    **Disclaimer**: This project is owned by the digital agency Twentyfour. I, Alberto Dorta, served as the lead developer.

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